Iceland Foods offers fan discount and completes €600m bond refinancing

Iceland Foods has partnered with Warrington Town FC to give season‑ticket holders a 10 % discount on their weekly shop at selected Iceland and The Food Warehouse stores. Fans must download the Iceland Bonus Club app and show a valid ticket at checkout. The partnership, launched on 1 August, is part of a broader community‑focused sponsorship aimed at helping families with cost‑of‑living pressures.

Separately, Iceland Foods completed a €600 million bond refinancing that pushes back £432 million of debt due in 2027 to 2033 and cuts the interest rate from 10.9 % to 6.6 %. Fitch upgraded the company’s credit rating from B to B+, citing resilient profitability and a commitment to deleveraging. Executive chairman Richard Walker said the deal underpins the supermarket’s “super‑exciting growth prospects”.