IMEX America launches with new wellness credentials and GES partnership

IMEX America has commenced its annual tradeshow at Mandalay Bay, featuring new industry developments and extended partnerships.

Olympian Meeting has partnered with the MPI Academy to launch a Certified Event Wellness Professional credential. The program focuses on integrating wellness into event design through four pillars: Mindfulness, Movement, Meaning, and Meals. The curriculum covers topics such as circadian rhythms, sensory load, and nervous system regulation to improve attendee outcomes.

Additionally, Global Experience Specialists (GES) has extended its partnership as the General Services Provider for IMEX America through 2030. GES is implementing a redesigned Hosted Buyer Lounge and will participate in the event's education program to discuss sustainability and ESG implementation strategies.