Impact Mints names Ranveer Singh as brand ambassador for India

German mint brand Impact Mints announced that Bollywood actor Ranveer Singh will serve as its first national brand ambassador in India. The partnership, executed through the brand’s Indian distributor Dugar Overseas, is intended to accelerate brand visibility, deepen retail presence and promote the idea of daily freshness.

Impact Mints also released a new advertising film featuring Singh. Singh said, “It’s exciting to partner with a brand that continues to build a strong connection with consumers through quality and innovation.” Dugar Overseas chief marketing officer Ayush Dugar called the deal a defining moment for the company’s growth in the Indian market.