India podcast market projected to reach $2.8 billion by 2035

The Indian podcast market is projected to grow from $288 million in 2025 to $2.8 billion by 2035, according to a report by Astute Analytica. This represents a compound annual growth rate (CAGR) of 25% over the decade.

Key drivers for this expansion include increased smartphone penetration, improved mobile internet access, and the rising popularity of streaming services. The convenience of audio content, which allows for multitasking during commutes, exercise, or household chores, is a significant factor in its adoption among India's growing digital-native population.

Growth is also being fueled by a high demand for regional language content. Beyond English and Hindi, there is significant potential in languages such as Tamil, Telugu, Bengali, and Marathi, allowing platforms to reach listeners outside of major urban centers. The market is expected to see increased engagement from advertisers in sectors including finance, education, technology, and wellness.