India Royale: The rise of the influencer and beauty entrepreneur

India Royale, a Chicago-born influencer and entrepreneur, has gained increased public attention amid the ongoing murder-for-hire trial of her husband, rapper Lil Durk.

Born India Cox in 1995, Royale began building her digital presence around 2017. She initially gained a following on YouTube through makeup tutorials and hair videos before expanding into lifestyle vlogs and fashion content.

Beyond social media, Royale has established herself as a business owner. She serves as the chief innovation officer for her cosmetics line, India Royale Beauty, and has also been involved in hair vending ventures.