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[CULTURE] · Spain · 9 sources

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Influencer culture faces scrutiny amid social media controversies

The influence of social media creators has faced significant scrutiny following a series of controversies beginning in early 2026. The debate intensified when influencers appeared at major cultural events, such as the Goya Awards and the Malaga Festival, drawing criticism from established actors regarding the legitimacy of their presence in these professional spaces.

Specific incidents, such as Ona Gonfaus’s inability to recommend a current film during a red carpet interview at the Malaga Festival, fueled public debate. Additionally, influencers have become central to political discussions, including the immigration crisis in Ceuta. While some creators, like Dulceida, argue that influencers are not obligated to comment on all global issues, others, such as Jessica Goicoechea, have taken firm stances on political matters.

Entities

Ceuta · Dulceida · Jessica Goicoechea · Malaga Festival · Ona Gonfaus

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