Isetan Shinjuku hosts luxury pop-ups for Fendi and Hervé Chapelier

Luxury fashion brands Fendi and Hervé Chapelier are hosting pop-up events at Isetan Shinjuku in Japan from September 2 to September 8, 2026.

Fendi is launching its 2026-27 Autumn/Winter collection, featuring the new signature ‘Fendi Magic’ bag and the ‘My Peekaboo’ model. The pop-up offers exclusive personalization services, including initial embroidery for the Fendi Magic bag and hot stamping for the My Peekaboo. The event also showcases the ‘Fendi Heartbeat’ jewelry collection and heart-motif accessories.

Hervé Chapelier is celebrating its 50th anniversary with a special pop-up in the Isetan Shinjuku Men's Building. The event features the ‘707GP5 the Classic’ model, a reproduction of the brand's iconic boat-shaped tote with a vintage leather tag and serial numbers. Customers can also access a limited selection of discontinued archive items, including briefcases and nylon pouches.