Italy automobile market grows 4.8% in October 2026

The Italian automotive market recorded 131,921 new registrations in October 2026, a 4.8% increase compared to the same month in 2025. For the first ten months of the year, total registrations reached 1,400,991, representing an 8.3% cumulative growth. UNRAE has revised its 2026 year-end forecast upward to 1.64 million units, though this remains below 2019 pre-pandemic levels.

Market dynamics show a significant shift toward hybrid technologies. Full hybrids grew by 43.1% and plug-in hybrids by 80.7% in October, with combined hybrid market share reaching nearly one-third of registrations. In contrast, pure electric vehicles saw a decline, holding a market share of approximately 6.1%.

Chinese manufacturers are also expanding their presence. Brands such as BYD, SAIC, Chery, and Leapmotor saw their combined market share rise from 6.2% to 13.8% over the last twelve months. Specifically, BYD achieved a monthly market share of approximately 4.5% in October. UNRAE President Roberto Pietrantonio emphasized that the energy transition requires structural policies to make low-emission technologies more accessible and convenient for all citizens.