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[INTERNATIONAL] · Japan, United States · 3 sources

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Japan requests U.S. halt on using video game characters for political propaganda

The Japanese government has formally requested that the United States cease using Japanese video game and anime characters for political propaganda. This diplomatic move follows reports of various U.S. government agencies using intellectual property from franchises like Nintendo and Pokémon to accompany messaging related to immigration raids and military actions.

Japanese officials have raised concerns regarding both copyright violations and reputational damage. The government noted that using characters like Mario or Pikachu in contexts such as border enforcement or discussions of warfare devalues the brands and alters their intended cultural meaning. While previous criticisms from Japanese officials focused primarily on copyright, the current stance emphasizes the harm done to the commercial and cultural integrity of these global franchises.

Entities

Japan · Nintendo · The Pokémon Company · United States · White House