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[BUSINESS] · Japan · 2 sources

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Japanese companies launch new digital content for LINE app

Several Japanese companies are expanding their brand presence through the LINE communication app with new digital content releases scheduled for September 1, 2026.

Increws Inc. has announced the release of LINE themes for the TV anime ‘Reiwa no Darasan’. The theme allows users to customize the app interface with the visual world of the occult comedy series.

LEC Co., Ltd. is launching its first set of paid LINE stickers featuring its ‘Gekiochi-kun’ character. The collection includes 32 different stickers designed for daily communication, such as greetings and common phrases. The company stated the goal is to move the character from product packaging into the daily digital conversations of its customers.

Entities

Increws Inc. · LEC Co., Ltd. · LINE Yahoo Corporation