Japanese retailers focus on T‑shirts and crochet shorts for summer 2026

A trend survey of Japanese shops for the 2026 Spring/Summer collection found that retailers plan to stimulate demand in July‑August by emphasizing practical T‑shirts, season‑less accessories such as jewelry, sunglasses and belts, and limited‑edition special‑order pieces. After a slowdown in early summer sales, stores like Ray‑Beams expect continued strong sales of short‑sleeve apparel and are expanding their offerings with exclusive collaborations.

In parallel, crochet‑knit shorts are highlighted as a key summer‑season item for 2026. Brands such as Ralph Lauren and Burberry showcase high‑waist, crochet shorts in neutral tones and pastel shades, while designers like LOEWE, Chloé and others offer patterned and multicolored versions. The garments are promoted for their lightweight feel, versatility and ability to be styled from beach casual to evening dress.