Japanese retailers launch fan‑integrated clothing for hot summer

Aoyama Shōji announced a new line of "air‑conditioning wear" designed for business settings. The apparel incorporates a lightweight fan (≈95 g) and battery (≈165 g) that can run up to 3.5 hours on high speed or 10 hours on low, with three speed settings. The design minimizes the bulge typical of fan‑equipped workwear, keeping a professional appearance. The complete set, including shirt‑outer, fan, battery and cables, sells for ¥17,490.

Workman expanded its fan‑equipped range for everyday use. Offerings include the WindCore waterproof deodorising vest (¥2,900) and the XShelter heat‑alpha convertible fan jacket (¥4,900), which features removable sleeves, UV‑cut, heat‑reflection and evaporative cooling functions. Customers report the garments feel like an “air‑conditioner on the body” and are useful as temperatures regularly exceed 40 °C. Both companies market the gear as essential gear for Japan’s prolonged summer heat.