Japanista releases Ikebukuro Station melody keychain

Japanista Co., Ltd. has released the eighth installment of its “Eki-Melo Keyholder” series, featuring the “Bic Camera Theme Song” used as the departure melody for the Yamanote Line at JR Ikebukuro Station.

Released on August 31, 2026, the compact, USB Type-C rechargeable keychain allows users to play the melody by pressing a button. The product was developed in response to high demand from both domestic railway enthusiasts and international tourists who find the melody distinctive to the Japanese travel experience.

The item is priced at 2,300 yen and is available through the Japanista official online store—which ships to 18 countries and regions—as well as select railway goods retailers and major mass retailers. The product is manufactured by EkiChains Ltd. and holds official licensing from JR East and the original music rights holders.