JBL launches AI‑powered EasySing microphones and limited‑edition 80th‑anniversary L100 Classic speaker in Seoul

Harman's JBL brand unveiled three new products at a pop‑up event in Seongsu‑dong, Seoul. The EasySing Mic and EasySing Mic Mini incorporate an on‑device AI neural‑processing unit (NPU) that separates vocal, drum and guitar tracks in real time without cloud connectivity, allowing users to remove or isolate audio elements instantly.

The launch also featured the limited‑edition JBL L100 Classic 80, an 80‑year‑anniversary bookshelf loudspeaker produced in a run of only 800 units worldwide, priced at roughly 9.8 million KRW. The speaker revives the iconic 1972 design and emphasizes high‑fidelity home audio.

The event, held at Tilteble in Seoul's Seongsu district, ran from 19–20 May and showcased how the AI‑enabled microphones can serve karaoke, content‑creation, live‑performance rehearsal, and other creative uses, while the L100 Classic 80 offers a premium listening experience for audiophiles.