Jewellery retailers Zen Diamond and Chandukaka Saraf expand Indian presence

Jewellery brands Zen Diamond and Chandukaka Saraf Jewels are expanding their retail footprints in India through new showroom openings.

Zen Diamond opened a 1,092 sq. ft. showroom at Pacific Mall in Jaipur on October 28, 2026. Following previous entries into Mumbai, Bengaluru, Chandigarh, and Hyderabad, the brand aims to establish 100 stores across India within the next five years. The Jaipur outlet will feature natural diamond jewellery and luxury accessories such as watches, perfumes, and gold coins.

Chandukaka Saraf Jewels inaugurated its 26th showroom, a Prime Store, in Ravet, Pune, on October 31, 2026. The expansion is part of a strategy to increase presence across Maharashtra, Karnataka, and Madhya Pradesh. To mark the opening, the company is offering promotional rates on making charges for gold and diamond jewellery.