Jim Beam and Cadillac launch limited-edition Formula 1 bottle

Jim Beam has released a limited-edition Jim Beam x Cadillac Formula 1 Team bottle to coincide with the team’s presence at the U.S. Grand Prix in Austin, Texas. The Kentucky bourbon brand serves as the official spirits partner for the Cadillac Formula 1 team.

The collectible bottle features a design inspired by the team’s helmet concept, including checkered-flag detailing. While the exterior is unique, the bottle contains Jim Beam’s standard bourbon. In the United States, the 750ml bottle is priced at $21.99.

Freddie Noe, eighth-generation master distiller at the James B. Beam Distilling Co., noted a historical connection between the brands, stating that Jim Beam used a Cadillac to transport the yeast used in the bourbon production nearly 90 years ago. Cadillac is set to join the Formula 1 grid in 2026 as the sport’s 11th team, with drivers Valtteri Bottas and Sergio Pérez.