Jon Jones says UFC rivalry with Daniel Cormier persists for lucrative business

Jon Jones said he respects Daniel Cormier for admitting that their long‑running UFC feud remains because it is financially rewarding. In an interview for the series ALF Global, Cormier told Jones that "being your enemy has made me too much money over the years" and that, despite no personal hatred, the rivalry must continue on camera.

Both athletes are now retired from competition—Cormier works as a UFC commentator while Jones coaches Olympic wrestling champion Gable Steveson. They acknowledged the rivalry will not disappear entirely, but emphasized that the public animosity is primarily a business arrangement that drives ticket sales and media attention.