started · updated
Jon-Paul Brett appointed Chief Digital & Technology Officer at KFC UK & Ireland
Jon-Paul Brett has been appointed as the Chief Digital & Technology Officer for KFC UK & Ireland. Brett joins the fast-food chain following a ten-and-a-half-year tenure at Burberry, where he most recently served as Global Digital Director.
KFC UK & Ireland is currently focusing on modernizing its restaurant operations, noting that 70% of its transactions are already digital. The company’s technological strategy includes the implementation of digital kiosks, digital drive-thrus, and the exploration of artificial intelligence to empower restaurant teams and improve customer experiences.
Since joining the company in July, Brett has been engaging with restaurant staff, technical teams, and franchise partners to identify opportunities for growth through technology.