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JUUL Labs and Altria appeal B.C. class action certification
JUUL Labs and Altria Group are appealing a British Columbia Supreme Court decision that certified a class action lawsuit against them. The lawsuit, initiated in 2019 by Owen Mann-Campbell and Robert Osborn, alleges the companies engaged in deceptive marketing by presenting e-cigarettes as a safe alternative to smoking.
Plaintiffs claim the companies are liable for negligence, breach of consumer protection laws, and unjust enrichment. While the certification allows the case to proceed as a class action, it is not a formal finding of fault. This marks the second attempt by the companies to appeal the certification in the B.C. Court of Appeal.
In a separate matter, the B.C. government has filed a suit to recover healthcare costs associated with vaping, though that case is in its early stages. Rob Cunningham of the Canadian Cancer Society characterized the appeal as part of a tobacco industry strategy to delay legal proceedings and damage payments.
Entities
Altria Group · B. C. Supreme Court · British Columbia · British Columbia Supreme Court · Canadian Cancer Society · JUUL Labs · Philip Morris USA
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 12 SOURCES] The companies filed notice of their intent to appeal on August 13. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more
- [● 12 SOURCES] The lawsuit alleges companies deceptively marketed e-cigarettes as a safe alternative to smoking. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more
- [● 12 SOURCES] Rob Cunningham of the Canadian Cancer Society claims the appeal is a strategy to delay damages. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more
- [● 12 SOURCES] JUUL Labs and Altria Group are appealing a B.C. Supreme Court class action certification. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more
- [● 12 SOURCES] The B.C. government has filed a separate suit to recover health-care costs related to vaping. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more
- [● 12 SOURCES] B.C. Supreme Court Justice Christopher Giaschicertified the case as a class action on July 15. nelsonstar.com · chemainusvalleycourier.ca · ladysmithchronicle.com · haidagwaiiobserver.com · interior-news.com · +7 more