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[SPORTS] · Italy, Spain · 8 sources

Juventus push for Alexander Sorloth signing as transfer talks progress

Juventus have made the acquisition of Norwegian striker Alexander Sorloth a priority for the upcoming season. The club is in advanced talks with the player and his representatives about a four‑year contract worth roughly €4 million per year, potentially extending to 2029 with an option for 2030. Negotiations with Atlético Madrid focus on the transfer fee, with the Spanish side asking €30‑35 million while Juventus aim to keep the cost below €30 million.

The Sorloth deal is linked to Juventus’ broader market strategy. Discussions about Argentine midfielder Nico González, also owned by Atlético, could influence the final terms, and the club is simultaneously pursuing other attacking targets such as Randal Kolo Muani to replace Dusan Vlahović. Juventus are also weighing player sales to balance the books after missing Champions League qualification, with possible exits for players like Bremer, Cambiaso and others.

Overall, the club is seeking to reshape its attack and stabilize finances before the summer training camp, with the Sorloth signing seen as a key step in that plan.