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K Car recognized for service quality and launches military discharge event
K Car, South Korea’s largest direct used car platform, has been ranked first in the used car sales service category of the 2026 Korea Service Quality Index (KS-SQI). The evaluation, conducted by the Korean Standards Association and Seoul National University Business Research Institute, assessed eight dimensions including accuracy, professionalism, and social value, all of which exceeded industry averages for K Car.
To support military veterans, K Car is also hosting a special event running from November 2 to December 31. The program allows ten selected individuals daily who have been discharged from military service in 2025 or later to test drive KGM vehicles for seven days. Participants pay 10% of the vehicle price upfront, which is fully refunded upon returning the vehicle. Those who choose to purchase the vehicle after the trial receive a six-month free warranty.
Entities
K Car · KG Mobility Platform · KGM · Korean Standards Association · Seoul National University