Katrina Kaif celebrates Kay Beauty's first UK anniversary in London

Katrina Kaif celebrated the first anniversary of her beauty brand, Kay Beauty, in the United Kingdom with a Diwali-themed event at the Space NK flagship store in London’s Oxford Circus.

Co-founded by Kaif and the Indian beauty company Nykaa, Kay Beauty focuses on high-performance, skin-friendly makeup designed for South Asian skin tones and inclusive beauty needs. The brand became the first Indian-founded makeup line available at Space NK following its UK market entry in 2025.

During the event, which included a masterclass on creating a ‘Gloss Up’ look, Kaif discussed the importance of self-confidence and self-expression. She addressed the pressures exerted by social media, encouraging individuals to value themselves rather than allowing online comparisons or outside opinions to shape their self-perception.