KEVIN.MURPHY launches FLAWLESS styling lotion in Sydney

Professional haircare brand KEVIN.MURPHY is celebrating the Australian launch of its FLAWLESS 6-in-1 Bond Building Styling Lotion with a one-day pop-up event in Double Bay, Sydney. Held in collaboration with POHO Flowers on Monday, October 26, the activation offers the first 150 visitors a complimentary full-sized bottle of the new lotion, a bespoke floral arrangement, and fresh juice.

The FLAWLESS styling lotion is designed to combine treatment-level repair with styling performance. The formula features KM. RE. BOND, arginine, and a skincare-inspired fermented oil blend. According to a 2025 laboratory study cited by the brand, the product can repair up to 73 per cent of broken bonds and results in up to six times less breakage compared to non-conditioning shampoos. The vegan product retails for $79.95 and is available through salons globally and online.