Kia unveils 2027 Seltos model with global ad campaign

Kia America launched a 360‑degree advertising campaign for the second‑generation 2027 Kia Seltos, featuring a 30‑second TV spot titled “Un Real SUV.” The campaign emphasizes the Seltos’s larger interior, cargo space, extensive screen real‑estate and advanced driver‑assistance systems, positioning it above competing compact SUVs. It also highlights new powertrain options, including a 2.0 L naturally aspirated engine, a 1.6 L turbo and a hybrid system with Kia’s first electric‑AWD (e‑AWD).

The model is slated to debut in Europe in 2026. Reviews note its boxy design, 536‑liter luggage capacity, dual 12.3‑inch displays, optional panoramic roof and premium Harman Kardon audio. A forthcoming full‑hybrid variant will add vehicle‑to‑load (V2L) capability delivering up to 3.6 kW, a feature previously limited to pure‑electric vehicles.