Kim Yuna tries Dior Beauty’s custom skin‑care service at Lotte World Mall in Seoul

Figure‑skating legend Kim Yuna, Dior Beauty ambassador, visited the Dior Beauty boutique in Seoul’s Lotte World Mall on 15 May. She underwent a personalized skin‑diagnosis with Dior’s “Skin Scanner,” followed by a one‑to‑one consultation with a Dior skin expert. The expert recommended a custom skincare ritual that included Dior Prestige La Micro‑Rose and the activated serum from the same collection.

The boutique also showcased Dior’s premium fragrance line and offered private makeup make‑overs, perfume consultations, engraving and gift‑wrapping services, highlighting the brand’s offline premium experience.