Kings League MENA appoints Wael Al-Fayez as CEO

Kings League MENA has appointed Saudi national Wael Al-Fayez as its first regional CEO. Al-Fayez, who previously served as Chief Commercial Officer for the Saudi Pro League, brings over 20 years of experience in sports, media, and entertainment to the role.

The appointment coincides with the league's return to Riyadh, where the first round of competition is scheduled to run from September 18 to October 30, 2026. The league is a joint venture between Sarg Sports Investment, a subsidiary of the Public Investment Fund, and the Kings League founded by Gerard Piqué.

The upcoming season will feature 10 teams representing various Arab football markets, including Saudi Arabia, Egypt, Morocco, Jordan, Kuwait, and Qatar. The competition will involve football stars and content creators, with matches hosted at the Boulevard Riyadh City's Colosseum Arena. Broadcast partners include MBC Group, Shahid, Kick, YouTube, and TikTok.