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[BUSINESS] · Australia · 2 sources

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Kinrise expands popcorn lineup with Maltesers-inspired variety

Kinrise has expanded its Poppin Popcorn confectionery-flavoured line with a new variety inspired by Maltesers. The product features malt and chocolate flavouring in a 110-gram sharebag format.

This launch is part of an ongoing licensing collaboration between Kinrise and Mars Snacking. The partnership has previously included popcorn varieties inspired by Mars Bar, Snickers, and M&M’s Minis. Additionally, Kinrise is introducing a multipack option for its Mars Bar-inspired popcorn to address the demand for portion-controlled snacking. The new Maltesers-inspired popcorn is available in retail stores nationwide.

Entities

Kinrise · Maltesers · Mars Snacking