Kraft Dinner launches Mac & Cheese inspired cream soda

Kraft Canada’s Kraft Dinner (KD) brand has partnered with Canadian beverage company Solly’s Craft Soda to launch a limited-edition product: KD x Solly’s Cream Soda. The collaboration aims to blend the flavor profile of the iconic macaroni and cheese with the nostalgic taste of cream soda, resulting in a sweet and savory beverage.

Daniel Lundberg, Head of Marketing and Strategy at Kraft Heinz, stated that the collaboration is a way for fans to experience their obsession with the brand in a new way. Solly’s founder Adin Wener described the product as “wonderfully strange” but noted that it works as a novel creation.

The soda is currently available to Canadian consumers via the Solly’s website. In early October, it is scheduled to roll out on Amazon and at select retailers, including Walmart, while supplies last.