Kylie Jenner launches new campaigns for Kylie Cosmetics and Alo Yoga

Kylie Jenner has released new promotional content for both Kylie Cosmetics and Alo Yoga via Instagram.

For Kylie Cosmetics, Jenner modeled a salmon pink bra and matching skirt to promote the brand’s new ‘Plumping Matte Lip Kit.’ The campaign featured ultra-glam makeup and emphasized the product’s matte finish.

Additionally, Jenner appeared in a campaign for Alo Yoga, an activewear brand she fronts alongside her mother, Kris Jenner, and sister, Kendall Jenner. The campaign featured Jenner in pastel pink and black workout sets, including cropped leggings and plunging halterneck bralettes. While the posts garnered significant engagement, some social media users questioned the provocative nature of the imagery.