Lancia celebrates 120 years with design exhibition in Turin

To mark its 120th anniversary, Lancia is hosting the Lancia Design Days from November 4 to 7, 2026, at the Heritage Hub in Turin. Located in the historic Mirafiori industrial complex, the event offers a rare look into the brand's design evolution and its Centro Stile operations.

The exhibition features ten significant models spanning nearly nine decades, including the 1937 Aprilia, the 1954 Aurelia B24, and the 1973 Stratos Stradale. The collection also highlights transition-era concepts such as the 1998 Dialogos, the 2000 Nea, and the 2003 Fulvia Concept, alongside recent design manifestos like the Pu+Ra Zero and Pu+Ra HPE.

Visitors can participate in workshops, demonstrations, and meetings with designers and modelers. The event aims to showcase how the brand's historical heritage informs its current and future lineup, including the new Ypsilon and Gamma models.