Landmark Africa CEO targets Nigeria’s N5 trillion tourism market

Landmark Africa CEO Paul Onwuanibe is focusing on Nigeria’s N5 trillion domestic tourism market by shifting toward integrated destinations. This strategy responds to changing consumer demands where individuals seek lifestyle experiences rather than just physical property or office space.

Onwuanibe noted that the evolution of the real estate, hospitality, and tourism sectors is driven by a desire for ecosystems that combine residential, leisure, retail, and entertainment in a single location. Projects like Landmark Waterview aim to integrate residential real estate with lifestyle and hospitality services to create repeatable visitor experiences.