Latvia election poll shows surge for Sovereign Power/New Latvians alliance

Early‑August SKDS polling for Latvia’s upcoming parliamentary elections placed the United List at 12.2% of the vote, while the newly re‑united Sovereign Power / New Latvians alliance rose to 11.4%, closely followed by Latvia First (LPV) at 10%. Political analyst Filips Rajevskis, co‑owner of Mediju tilts, attributes the alliance’s gain to three factors: a recent reunification that creates a synergy effect; an extensive self‑built social‑media ecosystem that bypasses traditional media; and a dedicated Russian‑language network that reaches Russian‑speaking voters on platforms such as TikTok, Facebook, Instagram and Telegram. By contrast, Latvia First, led by Ainārs Šlesers, also runs its own media ecosystem but remains focused on joining a governing coalition and has taken a clear stance against Russia’s war in Ukraine, a position that differentiates it from Sovereign Power, which avoids direct answers on issues like Crimea.