Leroy Merlin ends sponsorship of Polish Football Association

Leroy Merlin has decided not to renew its sponsorship agreement with the Polish Football Association (PZPN). The home improvement retailer had been a sponsor of the Polish national team since August 2016.

A spokesperson for Leroy Merlin Polska confirmed that the sponsorship agreement expired and that no discussions are being held regarding a new contract, citing a reallocation of the company's marketing budget. Under the previous agreement, the brand was entitled to use the national team's image in marketing and receive brand exposure during matches, press conferences, and on PZPN promotional materials.

This departure follows a series of recent exits from the federation's sponsor list. Other companies that have recently ended their partnerships with PZPN include Biedronka, InPost, TCL, and Staropolanka. Additionally, the general sponsorship agreement with Orlen expired on August 31, 2026.