L’Etudiant expands student fairs and international presence

educational orientation student fairs French education system L’Etudiant schooling reforms

L’Etudiant has announced its strategic roadmap for the 2026-2027 season, highlighted by the launch of five new student orientation fairs across France. These events are scheduled to take place in Montreuil, Bourg-en-Bresse, Villetaneuse, Angers, and Le Mans, bringing the total number of physical gatherings organized in partnership with local institutions to over 125.

The media group is also undergoing a brand refresh, featuring a new visual identity designed by illustrator José Santos and a humorous advertising campaign produced by the audiovisual studio La Moufle. The campaign, styled as a mock wildlife documentary, will be broadcast across various digital platforms including M6+, Meta, YouTube, and TikTok.

On an international level, L’Etudiant is expanding its presence through the ‘Student tour’ program. Following a previous launch in Spain, the initiative is now expanding to Italy and Morocco, targeting students within French schools abroad.