LG Uplus expands ‘Udok Pick’ subscription benefits with AI and lifestyle services

LG Uplus has expanded the benefits of its subscription platform ‘Udok Pick’, adding a variety of lifestyle services and specialized artificial intelligence (AI) products. The update introduces new options including CGV 1+1 movie tickets, Baedal Minjok delivery services, and Kakao Emoticon Plus memberships to the existing lineup of food, beverage, and shopping benefits.

In addition to lifestyle perks, the platform has integrated eight types of specialized AI services into the ‘Pick’ selection. These include tools such as the academic and professional search AI ‘Liner’, the video editing AI ‘KineMaster’, and ‘Woosu AI’, which allows for the use of multiple generative AI models.

Customers can pair these additional benefits with main services like YouTube Premium, Disney+, or Google AI Pro. The platform is designed to allow users to change their selected lifestyle or AI benefits on a monthly basis, catering to a growing consumer trend of prioritizing practical utility and cost-efficiency in subscription models.