LinkedIn Launches Collaborative Posts Feature for Shared Publishing

LinkedIn announced a new "Collaborative Posts" feature at the Cannes Lions festival (June 22‑26 2026). The tool lets multiple members or company pages co‑author a single post, with all collaborators listed at the top and the post appearing in each contributor’s feed.

The functionality is being tested with a small group of creators and brands and is slated for wider rollout over the next few months. It is part of LinkedIn’s broader push to support creator monetization, following the recent launch of its Creator Marketplace, sponsored post options, and enhancements to BrandLink.

By enabling joint publishing, LinkedIn aims to simplify coordinated announcements such as product launches, executive news, brand partnerships, and internal milestones, while increasing reach through multiple audience graphs.