Lira Clinical launches REGEN regenerative skincare line

Lira Clinical has announced the launch of its REGEN skincare line, featuring a Marine Cellular Complex developed in collaboration with Wildtype. The line is formulated with Wild Salmon Stem Cell–Conditioned Media, which the company states provides greater regenerative power than PDRN alone.

The products, which include a serum and a crème, utilize proprietary EXO-tech phospholipid encapsulation technology to deliver active ingredients through the skin's acid mantle. The Marine Cellular Complex contains approximately 2,000 bioactive growth factors, salmon-derived exosomes, peptides, and antioxidants intended to support collagen repair, hydration, and circulation while reducing redness and inflammation.