Lào Cai reports 14 trillion VND budget revenue as Vietnam develops national brand strategy

Lào Cai province has reported a budget revenue of over 14 trillion VND for the first eight months of the year. To ensure sustainable economic growth, the province is focusing on a strategic shift toward deep processing in the mineral, agricultural, and forestry sectors for the 2026–2030 period.

On a national level, the Ministry of Industry and Trade is researching a National Brand Strategy for the 2026–2035 period, with a vision toward 2045. The goal is to enhance the value of ‘Made in Vietnam’ goods by meeting international standards for quality, environment, traceability, and sustainable development. Experts emphasize that corporate culture serves as a long-term competitive advantage and a soft power that cannot be easily replicated by competitors.