Loewe opens new luxury concept store in London Harrods

German luxury technology brand Loewe has opened a new concept store on the fifth floor of Harrods in London. The retail space is designed to provide an immersive brand experience, showcasing the company’s latest televisions, audio systems, and coffee machines.

Loewe CEO Aslan Khabliev described the opening as a “significant milestone” in the company’s international expansion strategy. The move aims to strengthen the brand’s position at the intersection of luxury, design, and technology. This expansion follows a period of growth for the company, including the launch of the Loewe leo and the recent acquisition of the French high-end audio brand Cabasse.