Loft to open first Shimane store in Izumo on September 17

Loft Co., Ltd. will open its first store in Shimane Prefecture, named Izumo Loft, on September 17, 2026. Located on the second floor of the East Building at Youme Town Izumo in Izumo City, the store will span approximately 677 square meters.

The new location will offer roughly 16,500 products across four categories: stationery, health goods, variety goods, and lifestyle goods. To celebrate the opening, Loft is launching several collaborations with local brands. These include limited-edition stationery and accessories featuring designs from the regional confection ‘Dojousukui Manju’ and the traditional rice miso ‘Nishikimiso’ produced by Konishi Honten.

Additionally, the store will host the ‘Loft Cosme Festival 2026AW’ and ‘Bun Fes 2026 Autumn,’ featuring early releases of cosmetics and stationery. Promotional offers include a 5% discount for Loft app users and a limited giveaway of designer tote bags for the first 2,000 customers who spend 3,000 yen or more.