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L’Oréal Paris and Mary Kay launch new stick-format makeup products

Beauty brands L’Oréal Paris and Mary Kay have introduced new stick-format makeup products designed for convenience and ease of application.

L’Oréal Paris launched the Lumi Bronze stick, a creamy bronzer that transforms into a velvety matte finish upon contact with the skin. Priced at €11.99, the product allows for buildable intensity and can be applied using fingers, brushes, or sponges. It is part of a broader routine including Lumi Glotion and Lumi Le Glass to achieve a luminous, sun-kissed look.

Mary Kay has released a Glitter Stick Eye Shadow, offering high pigmentation in a retractable format. Available in four shades—Golden Sunrise, Radiant Bronze, Copper Nova, and a fourth unnamed shade—the creamy formula is designed for long-lasting wear. The product is intended for versatile use, ranging from subtle highlights to high-impact eye looks.

Entities

L’Oréal Paris · Mary Kay