started · updated
L’Oréal Paris to host ninth Le Défilé runway show at the Eiffel Tower
L’Oréal Paris will host the ninth edition of its iconic runway show, Le Défilé, on September 28, 2026, at Place Joffre in front of the Eiffel Tower during Paris Fashion Week. Under the theme “Express Your Worth,” the event aims to celebrate diversity, inclusion, and women’s empowerment.
The show will feature an international lineup of ambassadors, including Aishwarya Rai Bachchan, Viola Davis, Jane Fonda, Kendall Jenner, and Eva Longoria.
In conjunction with the event, the brand is launching the L’Oréal Paris Runway Matte Collection, which includes five shades of Infallible Matte Resistance Liquid Lipsticks specifically curated for Indian skin tones. To reach consumers in India, L’Oréal Paris has established partnerships with Amazon as an online partner and Lifestyle Stores as an offline partner.
Entities
Aishwarya Rai Bachchan · Amazon · Eiffel Tower · Lifestyle Stores · L’Oréal Paris
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 3 SOURCES] The brand is debuting the L’Oréal Paris Runway Matte Collection, which includes five shades of Infallible Matte Resistance Liquid Lipsticks. onlinemediacafe.com · web3wire.org · bizrapidx.com
- [● 3 SOURCES] L’Oréal Paris will host the ninth edition of its Le Défilé runway show on September 28, 2026. onlinemediacafe.com · web3wire.org · bizrapidx.com
- [● 3 SOURCES] L’Oréal Paris has partnered with Amazon and Lifestyle Stores to bring the fashion week experience to Indian consumers. onlinemediacafe.com · web3wire.org · bizrapidx.com
- [● 3 SOURCES] The event will feature ambassadors including Aishwarya Rai Bachchan, Viola Davis, Jane Fonda, and Kendall Jenner. onlinemediacafe.com · web3wire.org · bizrapidx.com
- [● 3 SOURCES] The runway show is scheduled to take place at Place Joffre in front of the Eiffel Tower. onlinemediacafe.com · web3wire.org · bizrapidx.com