Luka Modrić Appointed Global Ambassador for Kerma Games

Kerma Games announced that Croatian midfielder Luka Modrić will serve as its global brand ambassador and celebrity intellectual‑property partner. The agreement, unveiled after Modrić extended his contract with AC Milan until June 2027, will see his image and career incorporated into future gaming experiences, content initiatives and commercial collaborations.

The partnership marks Kerma Games' first major move into international sport, expanding its previous focus on music and popular‑culture personalities such as Snoop Dogg and Lil Baby. Kerma Games said Modrić's professionalism, longevity and worldwide appeal make him a natural fit for its strategy of integrating athletes as intellectual property within iGaming products.

Details of the specific games or products that will feature Modrić have not yet been disclosed, but the collaboration is expected to be announced over the coming months.