Luxury automotive sales show Mercedes-Benz dominance in Japan and Maextro growth in China

Automotive sales data for August 2026 reveals distinct trends in the Japanese import market and the Chinese luxury segment. In Japan, Mercedes-Benz maintained its top position among imported brands with 3,506 units sold, followed by BMW (1,903 units) and Volkswagen (1,795 units). The top five brands—Mercedes-Benz, BMW, Volkswagen, Audi, and MINI—remained stable in their rankings compared to previous months. Notable movement was seen from Land Rover, which rose to 7th place, and Maserati, which climbed to 19th.

In China, the market for vehicles priced above 700,000 yuan shows strong competition between traditional luxury brands and domestic high-end models. For the period of January to August 2026, the Range Rover led sales with 8,595 units, followed by the Porsche Cayenne (8,135 units) and the Maextro S800 (7,752 units). In the specific month of August, the Porsche Cayenne took the top spot with 1,129 units, followed by the Range Rover (840 units) and the Porsche Panamera (541 units). The Maextro S800 ranked fourth in August, notably outperforming the Maybach S-Class.