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[INTERNATIONAL] · France · 4 sources

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Lyon launches pink bus campaign to improve public transport safety

Sytral Mobilités has launched a new prevention campaign across the TCL network in Lyon to raise awareness about the dangers surrounding public transportation. Titled “Et comme ça, on a votre attention ?”, the initiative aims to highlight risks such as blind spots, braking distances, driver distractions, and tramway trajectory crossings.

A highly visible pink bus, featuring pink fur on the front, will circulate on the Presqu’île for several weeks, initially operating on line 31 between Perrache and Vaise station. The campaign, designed by Keolis and supported by Sécurité routière, also includes visual communications on buses, trams, and display panels.

The campaign follows recent accident statistics. In 2026, approximately 400 incidents were recorded on the bus network, a slight increase from 2025. On the tramway network, over 200 incidents were recorded, representing an increase of about 20% compared to the previous year. Gilles Gascon, vice-president of the Métropole de Lyon, noted that more than 50% of accidents are caused by inattention.

Entities

Besançon · Keolis · Lyon · Sytral Mobilités · Sécurité routière