Macallan launches final Harmony Collection edition in South Korea

Macallan has launched the final edition of its Harmony Collection, ‘Inspired by Fresh Coconut’, marking the conclusion of the six-part limited series. The new single malt whisky, which has an alcohol content of 46.3%, features flavor profiles of fresh coconut, citrus fruits like lime and orange, and tropical notes of mango and papaya.

To celebrate the release, a ‘Coconut Dreams’ pop-up store is being held at The Hyundai Seoul from August 31 to September 6. The event features an exhibition showcasing all six editions of the Harmony Collection, the sale of full sets, and a tasting menu including the signature ‘Fresh Coconut Pink Colada’ cocktail.

In line with the collection's focus on sustainability, the product packaging utilizes paper materials made from discarded coconut fibers. The pop-up includes brand experience zones, photo spots, and merchandise events for visitors.