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[BUSINESS] · Italy · 2 sources

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Macron and Fortitudo Bologna launch new T-shirt

Macron and Fortitudo Bologna have launched a special T-shirt titled ‘Nessun posto come Casa’ (No place like home) ahead of the 2026/27 season's first home match.

The project stems from a successful partnership campaign featuring a white Vespa and the ‘Nessun posto come Casa’ slogan, which was designed to represent the connection to the city of Bologna. Following high demand for a sticker version of the campaign's graphics, the design has been transferred to a blue, 100% cotton T-shirt. The apparel features the white Vespa, the symbols of both Fortitudo Bologna and Macron, and the campaign slogan.

Entities

Fortitudo Bologna · Macron

Sources