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[BUSINESS] · Hungary · 2 sources

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Magyar Telekom and Katona József Theatre form strategic partnership

Magyar Telekom and the Katona József Theatre have entered into a long-term strategic partnership aimed at combining artistic creativity with technological innovation. The collaboration focuses on experimental formats, programs targeting youth, and initiatives to encourage social dialogue.

A key aspect of the partnership involves exploring how network technologies and artificial intelligence can be integrated into dramaturgy, creating new possibilities for storytelling and audience engagement. Béla Szabó, Brand Communications Director at Magyar Telekom, stated that the goal is to create productions that leave a lasting impact and inspire new ideas through the meeting of two distinct creative worlds.

Entities

Béla Szabó · Katona József Színház · Magyar Telekom