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Mahjong experiences a surge in popularity across the United States
Mahjong, the traditional Chinese tile game, is experiencing a significant surge in popularity across the United States. This resurgence is driven by social media influencers showcasing aesthetic tile sets and a growing interest in organized game nights.
Data from Axios indicates that mahjong game nights increased by 94% compared to the previous year. Digital engagement is also high, with approximately 1.8 million Americans playing via the platform Mahjong 4 Friends in the past year. The trend has led to the emergence of specialized businesses, such as the Park City-based game parlor Après Mahjong, and the rise of professional mahjong instructors.
Entities
Abercrombie & Fitch · Après Mahjong · Axios · Katie Baird · Mahjong · Mahjong 4 Friends · Natalie Stouffer