Majka retains top spot on Forbes Hungary’s 2024 celebrity value ranking, Szoboszlai lands second

Forbes Hungary released its 2024 list of the country’s most valuable celebrities, measuring personal brand strength and market influence. Rapper Majka (Péter Majoros) secured the number‑one position for the fourth time, confirming his continued dominance in the Hungarian entertainment market. Footballer Dominik Szoboszlai, playing for Liverpool and the national team, entered the list for the first time and finished second, highlighting his rising profile as both an athlete and a commercial ambassador. Media presenter Balázs Sebestyén held third place, while actor‑content creator Áron Molnár moved up to fourth, reflecting a broader spread of influence across music, sport and television.

The ranking notes that 86% of Hungarian adults aged 18‑59 recognize these figures, and a sizable share consider them trustworthy enough to endorse products. The list also includes singers, actors and other public personalities, illustrating the diversification of personal‑brand power in Hungary’s cultural sphere.